Objective
Redesign the website for Visit Cheyenne
Redesign the website for Visit Cheyenne
Approach
The overhaul of Visit Cheyenne's website marks a significant stride in aligning the online presence with the destination's revamped visual identity. Collaborating with a fellow designer from the Simpleview team, who spearheaded the comprehensive redesign of Cheyenne's branding, I took on the task of reimagining the organization's website. In sync with the new and dynamic branding, the website now exudes the essence of the iconic cowboy lifestyle that is deeply rooted in Cheyenne's identity. Drawing inspiration from the rugged landscapes and rich cultural heritage, the design incorporates textures and patterns reminiscent of classic western aesthetics. The revamped website not only serves as a digital gateway to the city but also encapsulates the spirit of Cheyenne, inviting visitors to explore its charm and embrace the timeless allure of the cowboy way of life.
The overhaul of Visit Cheyenne's website marks a significant stride in aligning the online presence with the destination's revamped visual identity. Collaborating with a fellow designer from the Simpleview team, who spearheaded the comprehensive redesign of Cheyenne's branding, I took on the task of reimagining the organization's website. In sync with the new and dynamic branding, the website now exudes the essence of the iconic cowboy lifestyle that is deeply rooted in Cheyenne's identity. Drawing inspiration from the rugged landscapes and rich cultural heritage, the design incorporates textures and patterns reminiscent of classic western aesthetics. The revamped website not only serves as a digital gateway to the city but also encapsulates the spirit of Cheyenne, inviting visitors to explore its charm and embrace the timeless allure of the cowboy way of life.
